Here's the quick story:
A few years ago, I wanted to give up, throw in the towel, tap out, say "uncle" you name it. I was done.
I was showing all the symptoms of "Shiny Offer Syndrome" and it was killing me.
I ran to the next offer that "looked" like it had all the right features of "scalability."
"This one will work," I'd lie to myself. "I just know it will."
I would spend, spend, spend to try and get it to work...
But it always ended the same.
More gadgets and cheaply Made in China garbage.
More complaints from customers.
More ad accounts getting shut down.
Anyway, I stopped looking forward to checking my Shopify app like I used to every morning. ("Good morning world, what store died this time?" I'd say to myself.)
I even (now this next part is nuts)... I even started getting annoyed by the "cha-ching" sound the Shopify app made because I thought to myself...